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Teach Yourself VISUALLY WordPress, 2nd Edition by Janet Majure

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Optimize Your Blog for Search Engines

You draw more readers to your blog when they are able to find it through search engines such as Google and Yahoo!. Search engine optimization, or SEO, means taking steps to help search engines do just that.

How SEO Works

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Search engine companies do not reveal exactly the process they use to rank web pages found in their searches — and they change them periodically. Whatever their specific algorithm, you can be sure it is based largely on words. WordPress gives multiple opportunities for you to feature words that highlight your blog and specific posts. Go to www.google.com/webmasters/docs/search-engine-optimization-starter-guide.pdf ...

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