Tame the Primitive Brain: 28 Ways in 28 Days to Manage the Most Impulsive Behaviors at Work

Praise for Tame the Primitive Brain

“If you keep on doing what you do you’ll keep on getting what you’ve got—that’s never been a problem for me as a confirmed masochist—but for the rest of you, this book offers a clear, concise and above all entertaining way to take control.”

—Tim Fountain, notoriously depraved egomaniac and author of Rude Britannia

“If you think you’re highly evolved and easily able to manage your reactions and emotions, think again. Mark Bowden combines thoroughly researched and accessibly presented science with real-world examples from a wide range of business situations to create a highly readable and practical system for understanding and working with your lizard brain to radically improve your effectiveness at work. Tame the Primitive Brain is now on the “must-read” list for all of my executive clients.”

—Karen Wright, leader in the field of corporate coaching and author of The Complete Executive: The 10-Step System for Great Leadership Performance

“Tame the Primitive Brain is a fascinating book because it not only provides valuable insight into how your brain works in different situations, but also gives practical advice on how to communicate with and manage your reactions to others. If you want to be successful in your business and personal relationships, buy this book now!”

—Victoria Stilwell, canine behavioral expert and author of It’s Me or the Dog

“Tame the Primitive Brain is enormously practical, humorous, relevant, and accessible. You have laid out ...