Foreword
As CEO's, we are reminded daily of the critical role supply chain plays in driving value. Please consider:
Consumer loyalty is a by-product of our ability to get innovative product to market quickly and efficiently and to maintain the highest affordable levels of in-stock possible. Shareholder satisfaction will follow the enterprise's actual success to achieve lean...and to focus not just on working capital but that capital that doesn't work. Management teams thrive when an integrated approach to supply chain delivers great results through seamless execution of a long-range strategy linking your business objectives, systems, and logistics capabilities.Supply chain excellence truly is at the core of our need to be lean, customer-driven organizations that collaborate for the highest and best use of capital.
So we are all fortunate that Rich Sherman, a truly distinguished international supply chain thought leader, has written this book. Unlike so many academic approaches, you will find his work to be refreshing, practical, insightful, and helpful in every respect. It is authentic, as it is grounded based on practices in real companies across a number of vertical businesses ...
