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SuperBusiness: How I Started SuperJam from My Gran's Kitchen by Fraser Doherty

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My Adventures in Jam

If I were to meet the 14-year-old me and tell him what was in store, he would never believe it. That his tiny enterprise, started with just £5 worth of fruit, would one day be supplying Wal-Mart. He would be terrified and amazed by the thought that one day he would be invited to the most prestigious universities in the world—Columbia, Oxford and dozens of others—to share his story with other young people who dream of starting their own companies.

My story so far is an eight-year adventure that started with a eureka moment in my Gran's tiny kitchen in Glasgow, which ended up giving birth to an internationally loved brand of jam on sale on the shelves of the worlds' largest supermarket chains.

There have been incredible highlights. ...

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