Index

Symbols

2012 Republican Presidential Nomination, 149

7-second delays, 156

A

Adams, Scott, 163

adding value, 115

adjusting content, 46

Adler, Mortimer, 75

Alhbom, Steve, 112

Allen, Woody, 17-20

pauses, 140

American Electronics Association, 119

analogies, 69-70

analyzing audiences in advance, 46

anchorpersons, 137-138

answering questions, 46, 171-173

Anticipation Space, 92

Anti-PowerPoint Party, 93-94

apologies (Murdoch, Rupert), 39-40

Apple Computer, 156

Aristotle, 76

articulation, 180-182

Aspen Ideas Festival, 211

assertive language, 219

athletic articulation, 181-183

attacks, direct attacks, 159-161

attention spans, length of presentations, 11-12

Audience, Inc., 61

audiences

analyzing in advance, 46

best practices, 217

direct references ...

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