Chapter 12The Right BI Tool for the Right User

It was 1994. The Dow BI tool selection process was contentious from the start. One of the main justifications for the Global Reporting Project was to reduce the cost of multiple, regional homegrown systems. We had a “buy not build” strategy and agreed to be “leading edge, not bleeding edge.” And yet, everything about BI tools in the early 1990s was bleeding edge.

Within the Global Reporting Project, we formed a BI tool selection team that was charged with gathering and ranking requirements, conducting proof of concepts, and recommending standards. Technical experts and end users were jointly involved in the process, a best practice by today’s standards but a somewhat novel approach then. We consulted ...

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