Chapter 6. Avoiding the Doldrums: Common CRM Post-Deployment Challenges
It is important to understand the challenges you may face throughout the evolution of CRM in your organization that, if not identified and dealt with quickly, can lead to a stagnation or lack of energy in your initiative. Certain challenges are unique to specific CRM stages while others are typical to the deployment and support efforts at the end of each stage. Challenges can stem from specific project releases where poor data was imported, design decisions were not ideal, or business processes changed. The most concerning challenges are those from the user community that can threaten to stall or stop the effort quickly. Whatever the source, you must plan for and mitigate ...
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