ACKNOWLEDGMENTS
The new World-Class Sales Competency Model is the result of contributions from a large number of people. I would like to express my gratitude to:
• 59 thought leaders and sales practitioners in various industries worldwide, who graciously participated in one-on-one interviews to explore evolving sales practices and their impact on the competencies needed by sales professionals today and in the foreseeable future. Many of these individuals also participated in the validation process by reviewing an earlier version of the new model and sharing their constructive feedback.
• 295 sales professionals from various regions of the world, industries, and generations, who participated in the validation survey, the results of which were ...
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