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Success in Programming: How to Gain Recognition, Power, and Influence through Personal Branding by Frédéric Harper

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CHAPTER 5

Do Epic Stuff

The How

Do or do not. There is no try.

—Yoda

Let’s start this chapter by introduced a developer I know: David Walshwho is a great coder. David writes a technical blog (http://davidwalsh.name), which is quite popular. He’s not a technical evangelist, but a developer, like you, doing an amazing job with his personal brand. I asked him the same questions that appear in previous chapters.

In answer to my question “Do you think personal branding is important for a developer, and why?” David was unambiguous. He firmly believes that personal branding is important:

Absolutely. Developers deserve credit for their hard work, especially when they provide their code or knowledge to the general community free of charge. Personal ...

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