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STTS: Think Smart Work Smarter by Tremaine Du Preez

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Your decision-making comfort zone

Here in Asia, ‘thinking outside the box’ is an enormously overused cliché. I’d guess it’s overused in other parts of the world too. Someone, somewhere must have known exactly what and where our box is, but forgot to tell the rest of us. If you have ever found your box and managed to get outside of it, you stand to make a packet of money from your discovery. In my experience, the box is nothing more than a metaphor for uncreative thinking and narrow decision making. The good news is that there are very real reasons why we struggle to come up with ground-breaking solutions, make the same mistakes over and again, or find it hard to go against the status quo. This is not because we have our head in our box, but rather ...

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