Strategic Innovation: Embedding Innovation as a Core Competency in Your Organization

CULTURAL ASSESSMENT FOR INNOVATION READINESS

To begin our work in aligning our culture with embedment, in 2000, shortly after our innovation effort began, we asked our senior leaders to conduct culture audits in their organizations in an effort to describe the cultural characteristics that represented their readiness for innovation. This activity was our first crack at the embedment wheel category of culture as it related to innovation embedment. The findings were not surprising given what we already knew about our culture, but the work helped the leaders focus their thinking on how culture can be a barrier to innovation in their organization. In particular, it provided us with a specific set of statements about how the culture was a barrier ...