About the Author
Randall S. Collicais a Principal Solutions
Architect at SAS supporting the retail, communications, consumer,
and media industries. His research interests include segmentation,
clustering, ensemble models, missing data and imputation, Bayesian
techniques, and text mining for use in business and customer intelligence.
He has authored and coauthored 11 articles and a book, Customer
Segmentation and Clustering Using SAS® Enterprise
Minerâ¢, Second Edition.
He holds a US patent titled âSystem and Method of Combining
Segmentation Data.â He received a BS degree in electronic engineering
from Northern Arizona University.
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