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Storytelling for User Experience by Kevin Brooks, Whitney Quesenbery

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Chapter 13. Combining the Ingredients of a Story

Now that we’ve considered who we are going to create a story for, let’s think about what we have to work with as we put the story together.

Stories are made up of the following ingredients, each one helping shape the story:

  • Perspective: The point of view from which the story is told

  • Characters: The people in the story

  • Context: The environment in which the story unfolds

  • Imagery: The visual, emotional, or sensory texture the story evokes

  • Language: The linguistic style in which the story is told, as well as the style of speech of the different characters

Gather your ingredients, combine according to a recipe or ...

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