SUMMARY
What goes on a book jacket has great significance. Captivating jacket copy encourages people to buy and read the book. Similarly, a strong proposal summary can motivate a program officer to read the entire proposal—a crucial step toward securing funding. Program titles and section headings are opportunities to deliver persuasive information. Here’s a summary of this chapter’s key points for providing punch to your summaries, titles, and headings:
• You should write the entire proposal first and then the summary. When it comes time to organize your proposal, the summary comes first.
• Your words have power and influence. In some circumstances, a well-composed summary may be lifted verbatim by a program officer when preparing briefing ...
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