THE EPILOGUE AND WHY IT’S IMPORTANT

When we read a book, we make an investment of time. If the story is a good one, it was time well spent, and we don’t feel cheated. But if the story turns out to be a disappointment, we’ve lost something valuable and precious to most of us: our time. And if we purchased the book, we’re also out a few bucks.
Consider the grant proposal. Whenever a proposal is submitted to a potential grantmaker, someone (a program officer, trustee, or other reviewer) also invests time to read and review the submission. If the funder decides to fund the proposal, the institution makes a monetary investment as well, one that is certainly a great deal larger than the cost of a book. To make better funding decisions, grantmakers ...

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