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Exercise 6: Commercial
This will be a 30-second commercial. We are going to break this exercise into two parts. Each part of this exercise will use the same commercial. This will give you an idea of what it’s like to work with advertising agencies.
In the first part, you will illustrate the commercial as a set of full-color presentation boards. Presentation boards are generally beautifully rendered boards used by advertising agencies to pitch their ideas to a client. You usually only need a few presentation boards per spot (commercial spot), just enough to get the idea across to the client.
In part two, you will illustrate a set of black-and-white production boards. Production boards usually do not need to be in color and portray the ...
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