O'Reilly logo

Story Money Impact: Funding Media for Social Change by Tracey Friesen

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

I’ve shared with you my special blue book number one, Switch, which gives me inspiration on story, and publication number two, Good Pitch New York 2014, which motivates me to think differently about money, and now we’ll look at text number three, The Dragonfly Effect, as a way of framing impact. The social change outcomes we’ll dive into over the next several chapters include awareness-raising, engagement, context, behavior change, policy reform, and international action. Movements are ignited when the fire of impact catches and spreads, and some powerful strategies to spark that are outlined ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required