Book 11
E-Commerce Advanced
Contents at a Glance
- Chapter 1: Mapping the Digital Buyer’s Journey
- Chapter 2: Getting Personal with Content Marketing
- Chapter 3: Listening to the Voice of the Customer
- Chapter 4: Overhauling an Aging Online Business
- Chapter 5: Expanding Products to Increase Stagnant Sales
- Chapter 6: Transitioning a Small Site into Big Business
Get Starting an Online Business All-in-One For Dummies, 5th Edition now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.