Chapter 17
Keeping It All Legal
In This Chapter
Using trademarks to protect your company’s identity
Paying license fees
Avoiding copyright infringement
Deciding whether to incorporate
Respecting your customers’ rights and privacy
Keeping on the right side of the law
As the field of e-commerce becomes more competitive and enterprising businesspeople find new ways to produce content online, e-litigation, e-patents, e-trademarks, and other means of legal protection multiply correspondingly. The courts are increasingly called upon to resolve smaller e-squabbles and, literally, lay down the e-law.
Many of the recent legal cases in the news concern the proliferation of content on popular file-sharing sites and other web resources. For example, in 2006, the Chicago Lawyers’ Committee for Civil Rights Under Law sued the classified ad service Craigslist for violating the Federal Fair Housing ...
Get Starting an Online Business For Dummies, 7th Edition now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
