Pitching to potential investors

If your plans for funding your business involve selling shares to investors, then this week you’ll need to meet them, present your ideas and deal with their questions. The potential investors could be external people who you don’t know, or you may have approached friends and family to get involved.

Investors: external

External investors will typically be people with a background in business, who have been very successful in their own right and are now looking to invest in the next generation of businesspeople. They can earn a bigger return on their investment in a successful business than they can by leaving the money in the bank and often they invest for an element of fun or personal interest too. They realise ...

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