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Start with Hello: How to Convert Today's Stranger into Tomorrow's Client by Linda Coles

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Chapter 4

How behaviour determines outcomes

In order to be irreplaceable one must always be different.

Coco Chanel

The way people behave in situations where they have the opportunity to make new acquaintances is interesting to observe. Some people are a bit more ‘out there’ in their approach and will feel quite comfortable striking up a conversation with just about anyone. Others need a little extra help in that department and may not feel confident about saying hello to a stranger.

Be a bit ‘out there’

I want to tell you about a guy named Scott Ginsberg, also known as ‘the nametag guy’ because he wears a nametag all the time. Scott is no shrinking violet, and he’s more than happy to chat to other people anytime. His label came about when he started his own social experiment to make friends.

Scott has made a career out of wearing his nametag. He is now a writer, professional speaker and business consultant ...

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