Chapter 29Social Media Marketing Techniques

Here are some social media techniques that I have used to build my own audience and followers. I personally enjoy Tweeting and interacting with fans, friends, and followers. People tend to appreciate the time I have taken to engage and share useful information.

Videos, YouTube, and Google Hangout

Use videos to build your authority and provide prospective clients and customers with valuable content. YouTube is the second largest search engine and it’s free to use. Here are some tips that will help you create videos that will market your business:

Image Interview others in your field.

Interview customers/clients. ...

Get Start Me Up! now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.