Introduction

There has never been a better time to start a business. I have been saying this since 2000 and will keep repeating until it is no longer the case!

What you will discover in this book is why people in their thousands are starting businesses, every day, from the comfort of home, and how they are embracing technology to start those businesses on a bootstrap of a budget.

This book tells the story of 15 businesses and gives you the steps to come up with an idea, make a plan, make sales, build a brand and be a success. Doing so will require an investment of less than £99, including the cost of this book!

A few months ago, I heard a finance professional speak at an event and say:

If you have money, people expect you to pay for stuff.

Get Start a Business for £99 now with the O’Reilly learning platform.

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