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SPIKE your Brand ROI: How to Maximize Reputation and Get Results by Adele R. Cehrs

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SPIKE Assessment

“There is only one thing in the world worse than being talked about, and that is not being talked about.”

—OSCAR WILDE

Do you know when your audience thinks your message is relevant to them? How is your marketing strategy working to predict when you are top of mind and to influence and better engage your audience?

Once you know what makes your content more interesting and valuable, it's time to positively position your organization for success and begin to greatly improve your impact ratio. It all begins with understanding timing and focusing on when your audience want to hear from you.

The SPIKE Assessment gives you the step-by-step ...

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