Making a Lasting Impression
People remember people, not data. Very few people will come up to you at the end of your presentation and say, “You know. The third pie chart? The fourth slice? Loved it. The other slices, nahhhh, but the fourth slice, wow!”
But a person might say, “You know. The story you told about the young woman and the two kids? I'll never forget that.”
How long after the presentation is your message still memorable? Remember: Quality content stimulates thinking and makes a lasting impression.
When you develop content for a presentation, the messages you place in the script should stay with an audience long after the event takes place. It's not about the messages alone; rather, it's about the way those messages are conveyed. People ...
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