Secrets of the Office Masters: Keys to Effective Web Page Design

When designing a Web page, keep in mind some of the techniques used in the following page, the home site for Que Publishing.

In particular,

  • The most important information appears at the left, where it's both easy to find and fast to load.

  • The Search function—what most users are looking for—stands out. There's no clutter. Special Edition Using Office appears prominently.

  • Different fonts are used sparingly: All the text (outside the graphics) is simple Arial.

  • Colors blend together well, and color contrasts highlight changes in emphasis.

  • There's no question about how to navigate from this page, no ambiguity about what clicking a particular element will accomplish.

    Figure 7.15.

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