“This truly inspiring and fascinating book leaves you never wanting to waste a single second ever again. Everything you need to know about how your brain works and how to maximize it is contained in an easy-to-read way. The book proves you really can do anything and there are lots of simple ways to help ensure you too can make the most of your biggest asset – your brain! Without doubt, a book you cannot be without!”
Dame Sarah Storey, DBE
“For all the debate about governments nudging people to make better decisions or to adopt better behaviours, it is easy to overlook the fact that we can actually nudge ourselves. This book is a wonderful guide to how to do just that.”
Rory Sutherland, Executive Creative Director and Vice Chairman, OgilvyOne ...
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