O'Reilly logo

Solving the PowerPoint Predicament: Using Digital Media for Effective Communication by Tom Bunzel

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

Chapter 2. Implementing Professional Design Principles

I could try to convince you that I deliberately kept the figures in Chapter 1, “Planning an Effective Presentation,” ugly, but I doubt you’d be fooled. What I did do, however, was to keep them as simple as possible leading into this second chapter.

For a verbal person like me, what professional designers do is almost like voodoo—they seem to follow some sort of arcane process, and at some point, they transform the ordinary and ugly into something that is astonishing in its clarity and beauty.

If you’ve sat through a lot of PowerPoint presentations, and most of us have, you’ve undoubtedly been struck at rare intervals by the thought that “This doesn’t look like PowerPoint.”

Frequently, this is ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required