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Soft Skills: The software developer's life manual by John Z. Sonmez

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Chapter 25. Writing books and articles that attract a following

If you want to be successful at writing, you have to connect with your audience. Hopefully, as you’re reading these words, that’s exactly what I’m doing right now—with you. I could have started off this chapter in a much different way, but I chose not to, because I wanted to create a more powerful connection by talking directly to you.

If I’m doing my job correctly, right now, as you read this text, you’re starting to feel like I’m talking to you, not at you. Words aren’t just information. Words are a powerful canvas to carry your voice to another person. Sometimes when you read what I write, it’s more real than when I speak the same words to you. Through your words you can convey ...

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