Social Nation: How to Harness the Power of Social Media to Attract Customers, Motivate Employees, and Grow Your Business

Chapter 3. TEST YOUR SOCIAL SKILLS

	Adults are asking kids what they want to be when they grow up 'cause they're trying to get some ideas.
	--Paula Poundstone

So, now that you've read the first two chapters do you think you understand what it takes to create true fans, friends, and followers and whether you have the social skills to lead the way? Or are you wondering where you and your organization fall on the social spectrum? Are you ready to discover what your specific social strengths are? Do you want to know how you compare to today's most successful leaders who have generated loyal fans and followers and increased growth?

To help you answer these questions, we've developed the Social Skills Test, an online assessment that will help you identify, with scientific certainty, how social a leader you are, where there is room for improvement, and what you can do to ensure your success. In addition, This test will evaluate your current social skills as the starting point, enabling you to grow from there.

This online-based questionnaire identifies which of the social talents or skills most accurately describe you. After you complete the test, your results—provided immediately—include a description of the three traits that you exhibited most prevalently, along with prescriptive advice on how to apply each to improve your organization's social initiatives including:

• Ways in which these traits impact how you can work with your company to make it social

• How you can ensure your company's social ...