OTHER TITLES IN DIGITAL AND SOCIAL MEDIA MARKETING AND ADVERTISING COLLECTION

Victoria L. Crittenden, Babson College, Editor

  • Social Content Marketing for Entrepreneurs by James M. Barry
  • Digital Privacy in the Marketplace: Perspectives on the Information Exchange by George Milne
  • This Note’s For You: Popular Music + Advertising = Marketing Excellence by David Allan
  • Digital Marketing Management: A Handbook for the Current (or Future) CEO by Debra Zahay
  • Corporate Branding in Facebook Fan Pages: Ideas for Improving Your Brand Value by Eliane Pereira Zamith Brito, Maria Carolina Zanette, Benjamin Rosenthal, Carla Caires Abdalla, and Mateus Ferreira
  • Presentation Skills: Educate, Inspire and Engage Your Audience by Michael Weiss
  • The Connected ...

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