Influential Marketing Blog
http://rohitbhargava.typepad.com
This blog, authored by Rohit Bhargava, focuses on the connection points between marketing, advertising, and PR strategy. As the Ogilvy senior vice president of Global Strategy and Marketing, Rohit discusses what companies can do with social media and explains where they’re succeeding and failing. His posts are thoughtful, recommendation-driven, and easy to scan. He focuses on the influence side to social influence marketing more than the others and, therefore, writes more broadly. He also speaks at industry events and discusses social media optimization on his blog like no one else can.
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