Technorati
Technorati is a leading blog search engine that indexes more than 112.8 million blogs and 250 million pieces of tagged social media. Every year, it publishes a State of the Blogosphere report that identifies who is blogging and how blogging fits into the larger web. In its November 2010 blogosphere report, it states that 25 percent of all bloggers are engaged in mobile blogging and that a growing number of blog posts are shared on social networks. This is helping to keep blogging as relevant as ever.
Why should you care? It helps to know how many people read blogs so that you can understand what percentage of your total customer base you’ll reach via marketing on blogs.
Get Social Media Marketing For Dummies, 2nd Edition now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
