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“Business to Government”: Social Media Best Practices for Large Organizations and Social Compliance in Government

BAE Systems is a global company that, among other things, builds really big weapons systems—as in the company is a multibillion-dollar, multinational defense contractor. It has about 88,700 employees, with a presence in Australia, India, the Kingdom of Saudi Arabia, the United Kingdom, and the United States.

Surely there’s no point to a defense contractor being “social.” This is the defense industry! All downside, no upside. Plus, what about the firewalls?!

Think again.

BAE SYSTEMS, INC. (DEFENSE CONTRACTOR): “WE’RE ‘B TO G,’ BUSINESS TO GOVERNMENT”

Steve Field, director of digital communication at BAE Systems, Inc., who once served ...

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