Achieving success as a musician today requires talent, persistence, and a healthy dose of social media savvy. Budding musicians have always been faced with the task of getting the word out and attracting fans. Today, more than ever, much of that audience-building process happens online, and your chances of success grow as you master those specific social media platforms that offer benefits to musicians. One of the best social-media outlets for new musicians seeking attention is YouTube. In SOCIAL MEDIA FOR MUSICIANS: YOUTUBE, sound designer, producer, and teacher Gary Hiebner tells you everything you need to know to put YouTube to work for your music career, including creating your own YouTube channel, uploading content, communicating with your audience, and much more. You'll learn how to maximize your exposure and build your fan base-and you'll even learn how to make money from your videos. Make the most of today's social-media tools and put your music career on the fast track with SOCIAL MEDIA FOR MUSICIANS: YOUTUBE.