Contents
Part I: Social Machines An Overview
Chapter 2: A Social Internet of Things
Chapter 3: Why Social Networks Must Evolve
Chapter 4: Social Machines and the Future of Humankind
Part II: Every Product Is a Platform
Chapter 6: A Brief History of Abstraction
Chapter 7: Social Product Design
Example 2—Wheelchairs and Hand Sanitizers
Chapter 8: Avatars and the Social Seven
Chapter 9: Spheres of Use, or Why Your New Product Should Do Things You Never Envisioned
Part III: The Business of Social Machines
Chapter 11: How to Build a Business Using Social Machines
Chapter 12: My Customer’s Customer Is My Customer
Chapter 13: The Art of Social Pricing
Chapter 14: Design Requirements
How Do I Make My Product Social?
Chapter 15: Getting There from Here
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