6. Know Your Apps

Having explored the background to social location sharing and the various reasons why people might use it as a method of social networking, it is time to get your feet wet with the various apps. This chapter assumes two things:

First, I assume that you have a smart phone (an iPhone, an Android-based phone, a Blackberry or Windows Mobile phone).

Second, I assume that you either don’t already have an account on Foursquare, Gowalla, or the other apps, or that you have only recently set one up—and you’re still learning how to use it.

The second half of this chapter focuses on social location sharing venues and getting your business listed, as well as the best ways to leverage the different apps. Finally, we will look at the ...

Get Social Location Marketing: Outshining Your Competitors on Foursquare, Gowalla, Yelp & Other Location Sharing Sites now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.