O'Reilly logo

Social Location Marketing: Outshining Your Competitors on Foursquare, Gowalla, Yelp & Other Location Sharing Sites by Simon Salt

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

6. Know Your Apps

Having explored the background to social location sharing and the various reasons why people might use it as a method of social networking, it is time to get your feet wet with the various apps. This chapter assumes two things:

First, I assume that you have a smart phone (an iPhone, an Android-based phone, a Blackberry or Windows Mobile phone).

Second, I assume that you either don’t already have an account on Foursquare, Gowalla, or the other apps, or that you have only recently set one up—and you’re still learning how to use it.

The second half of this chapter focuses on social location sharing venues and getting your business listed, as well as the best ways to leverage the different apps. Finally, we will look at the ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required