Social Entrepreneurship

Abstract

This book provides a guided deep dive into the early stages of venture development of social entrepreneurship. It introduces concepts that provide important insights necessary for social venture success. It introduces a set of entrepreneurial tools designed for the unique set of challenges faced in selecting and designing social entrepreneurial ventures. With this book as a guide, the reader can develop a feasible venture concept and communicate it effectively.

A passion to address social and environmental issues is the motivation for a growing number of entrepreneurs. Yet, effective approaches addressing these societal issues can be difficult to discern. Approaches cannot be well formulated using the traditional market place framework ...