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Social Data Analytics by Krish Krishnan, Shawn P. Rogers

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Chapter 2

Social Analytics in the Enterprise

Abstract

Integration of Social analytics in the Enterprise is the latest buzzword that has captured the attention of the industry. Every vendor is interested in providing solutions and technology integration aspects. What are the risks and rewards in this space and how can enterprises win in the new world.

Keywords

Social Platforms
Data Integration
Enterprise Transformation
The social enterprise is a collaborative ecosystem that consists of an integration of social analytics, business ...

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