Chapter 7 Moving to a higher level

  • Understand the value of moving conversations to the ‘big picture’.

  • Recognise that thinking occurs at different levels.

  • Understand your own natural thinking level and flex this to match your buyer’s preferred level.

  • Move from level 1 to level 4 by using unblocking Paint questions or Spicy Questions.

  • Don’t move to action points too soon in the process.

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