Management questions for your business
| • | What signalling devices do we use currently? |
| • | Which of our products need value pricing with a 9 ending and where should we use round numbers? |
| • | How well do we manage perceptions with reference prices? |
| • | What would be the effect of price guarantees on us, our customers and our competitors? |
| • | What are the threshold prices in our product ranges? Have we validated them? |
| • | What impression does our price list create? What impression would we like it to give? |
| • | Could we use surcharges to shift blame on to third parties? |
Get Smarter Pricing: How to capture more value in your market now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
