Monitor Your Online Reputation

You can’t interact online if you’re not tuned in to what’s being said. Nor can you repost, share, thank people for good words, or respond to concerns, criticisms, or inaccurate comments, should they arise.

Social networks make monitoring easy by offering you the option of requesting alerts whenever your user name is mentioned. Opt in.

tip.eps Also set up requests for free online-mention alerts through sites like Google Alerts, Bing Alerts (going through your Windows Live ID account), and Social Mention, directing responses to a single RSS aggregator like Google Reader so you can open that one resource and see alerts for all your mentions in one place.

And from time to time, Google your business name to see whether your alerts have missed any mentions. You may find information worth sharing or commenting on.

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