Index
Action plans
Advisors. See also Consultants
Advisory boards
Ali International
Angel investors
Ash, Mary Kay
Babson College business plan study
Basecamp
Biz Warriors
Blake, Brock
Blogs and blogging
and achieving expert status
product reviews by bloggers, obtaining
video blogs
Blue Fountain Media
Brand awareness
Braun, Adam
Brown, Ali
Brown, Les
Buckman, John
Business failure. See also Business turnaround
Business needs versus wants
Business plans
formal business plan
investors' perspective
length of
need for
one-page plan
options for writing
Oxley, Brent (HostGator.com)
and partners
study on importance of
traditional thinking on
Business strategy
Business turnaround
consultants, use of
and flexibility
Michalowicz, Mike (The Toilet Paper Entrepreneur)
Mickiewicz, Matt (SitePoint and 99designs)
steps to save business
Campbell, Anita
Camtasia
Challenges, dealing with. See also Perseverance
Change, adapting to. See also Flexibility
charity: water
Clients. See also Customers
client-outsourcer relationship
“good” versus “bad”
meeting with and need for office space
Collins, Jim
Competition
continuous analysis of
and flexibility
market assessment
and marketing plan
as part of business plan
researching
Consultants. See also Advisors
experts
turnaround experts
Content
automated
blogs
compelling content, creating
monitoring feedback on
strategy for social media
Customers. See also Clients
conversion ...
