Chapter 4. Strategic Product and Technology Portfolio Renewal Process

Strategic Product and Technology Portfolio Renewal Process

Inbound technical contributions for product and technology portfolio definition and renewal.

Six Sigma in the Strategic Product and Technology Portfolio Renewal Process

We call this part of the work that technologists do “inbound.” Inbound work means technologists go out, gather data, and bring it back to the company to help define, develop, and renew the product portfolio and its supporting technology portfolio. Who do they go out with? They travel, work, and consolidate data with their peers from inbound marketing and product planning as an integrated team. Technologists, product ...

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