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The GreatDisruption
National Cash Register was formed in the midst of the “Semi-Panic” of 1884. Apple launched its iPod in 2001. Tough times don’t stop innovation. Managing in the Great Disruption requires companies to master constant change—or suffer the consequences.
My three-year-old son usually begins the day with boundless optimism. He bounces out of bed, gets his breakfast, and is ready to take on the world. As it brightens outside (yes, he’s usually up before 6 a.m.), he inevitably goes to the window. If it is a gloomy day, he will turn around with a forlorn look on his face and say, “Daddy, the dark clouds have rolled in” (a phrase taught to him by Ms. Wendy at day care).
For companies passionate about growth and innovation, the dark ...
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