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Shoot to Sell by Kim Miller, Rick Smith

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Chapter 3Choosing a Successful Topic

Chapter Objectives

  • Discover where we recommend you first start in choosing a topic for your SIV.
  • Learn the places and ways you can look and find ideas for a topic.

There are a lot of things to think through before you start shooting your video. Obviously, you want a topic that will be marketable and successful. Don’t just follow your intuition and say “I know this will be a big hit.” Trust me, I’ve done that more than once and it doesn’t work. You need enthusiasm, yes, but you also need sound business sense.

In this chapter we’re going to show you a lot of places and ways to find potential topics. We’ll also share our stories and the stories of people we’ve met who have taken a hobby or skill in an area ...

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