Shifting from YouTube to Ustream and Beyond

Book description

This Element is an excerpt from Marketing in the Moment: The Practical Guide to Using Web 3.0 Marketing to Reach Your Customers First (9780137081097), by Michael Tasner. Available in print and digital formats.

Go beyond YouTube: use Ustream.TV to deepen user interaction, build community, and market more effectively.

At this writing, YouTube has 71 million unique visitors a month. But a site called Ustream.TV will take your Web marketing 3.0 efforts to a new level. I’m talking about watching events and videos as they happen. Want to watch a viral video? Join the channel and watch as it unfolds. Want to get involved? Take part in live user interaction as you view…

Table of contents

  1. Title Page
  2. Copyright Page
  3. FTPress Delivers Elements

Product information

  • Title: Shifting from YouTube to Ustream and Beyond
  • Author(s): Michael Tasner
  • Release date: July 2010
  • Publisher(s): Pearson
  • ISBN: 9780132486743