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Share This! by Deanna Zandt

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4 Trust Everyone

WHO DO YOU TRUST?

Why?

Maybe you just said to yourself, “Wait, who do I trust for what? I trust different people for different things.” That’s right, you do—and our sharing on social networks is changing how we assign trust, or authority, to different people and organizations. In this transitional moment, as we’re not just sharing what’s important to us and what’s on our agendas but also looking at how we measure the success of our work and our expertise, we can radically redefine what authority means to us and who becomes influential.

When we think about “authority,” we generally conjure up images of cops, teachers, bosses, legislators. They are the People In Charge. In traditional power systems, those with more influence or ...

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