Conclusion: Leadership, the Sales Management Buffet

We’re all different. We all have different personalities, goals, talents, experience. Every situation is different. There are no formulas, no textbook or instruction manual that will get you through the maze of managing salespeople.

It’s interesting to see how sales managers in the same corporate environment—with identical objectives, products, and policies—will take vastly different approaches to managing. Some will actively learn new management skills, reject the status quo, take some risks, and succeed. Others will fail by continually doing the same thing over and over, expecting different results. Others doggedly stick to the adage “If it ain’t broke, don’t fix it” instead of “If it ain’t ...

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