Summary
In this chapter, you learned how to make your site intuitive enough for anyone to link to it. We discussed how to use link bait, social bookmarks, and content syndication, as well as submitting your site to appropriate web directories. We covered the reason you should add a signature to any content you produce outside your site, and we finished the chapter with tips on how to create sites that are complementary to your primary site, and the benefits that social media websites can offer.
It is important to reiterate that the best way to bring in desired links is to create something outstanding. Unique, compelling content is the best way to achieve your link-building strategy. Be creative as you produce content for your target demographic. Be different.
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